Fact: Retinol is the bee’s knees of anti-ageing ingredients. Also fact: Retinol can irritate your skin to high hell, especially if you’re just starting out and are slapping it on like nobody’s business. There’s a fine line between getting it right and getting it SO wrong. But don’t worry, it’s not as scary as it sounds once you’re armed with all the correct information.

jocelyn petroni - beauty crew 5 of the best retinol serums that wont make your skin freak out

To clear up the confusion, we spoke to a top Sydney skin care expert for her advice for people who don’t know where to start. And it turns out, it’s pretty simple. All you need to know is how much to use, when to use it and what kind of retinol suits your skin.

But before we get into it, we’d better give you a bit of a run-down on what retinol actually is, right? Basically, retinol is a form of vitamin A that’s used in skin care products for its anti-ageing and acne-fighting benefits. “I recommend vitamin A to my clients who are concerned with sun damage, ageing, pigmentation, fine lines and wrinkles. It is an amazing skin booster that makes all skin types dewy, glowing and radiant,” says Australian skin care expert and facialist Jocelyn Petroni.

 “Vitamin A evens the desquamation [exfoliating] process of the skin so cells are growing and shedding evenly, flushing out fine lines, pigment and congestion. It deeply penetrates the skin to stimulate collagen production, unclog pores and help with evening skin tone and appearance.”

It’s known to work fast and effectively, which is why you see it in a HEAP of different products. Petroni says vitamin A is found in the form of retinoic acid, retinol and retinyl palmitate. She notes that retinoic acid is usually available by prescription only from a trained clinician or doctor, depending on its strength; whereas retinol is a step back from this and actually transforms into retinoic acid once applied to the skin. Retinyl palmitate is weaker than retinol so can be less irritating for sensitive skin.

If you want the full debrief of this powerhouse ingredient, take a look at our detailed guide on everything you need to know about retinol.


For beginner’s, there is a way to start using retinol without fearing your whole entire face is going to flake off. And it all starts with finding a gentle formula that won’t irritate your skin.

“It is so important to seek professional skin care advice before introducing retinol into your skin regimen,” says Petroni. “Ultraceauticals has three strengths of retinol serums and we consult with clients to determine which product and strength to start with. If you are not sure, I would always recommend starting on the weakest strength and as you finish the product, move to the next strength.”

Skin still freaking out? Petroni says you can reduce usage until it settles. “For prescription retinol (retinoic acid) and retinol, we recommend that you introduce it two to three times a week, as your skin will need time to adjust to the active ingredients. If you do this for one month and your skin is not irritated or dry, increase use to once every second night for another month.”

Keep in mind that everyone’s skin is different and some people can fast track the anti-ageing benefits while others may need to spread that time frame out. “By the third month you should be able to use vitamin A every night.”

“It is important to always apply vitamin A at night on clean skin and underneath a moisturiser,” advises Petroni – and double down on SPF every morning, because retinol can leave skin extra sun-sensitive.


There are a *bazillion* different types of retinol products on the market, so it can be hard to figure out whether a topical retinol cream or a topical retinol serum is best for your skin.

Both are pretty similar, however while retinol creams may work better for dry skin, retinol serums tend to contain higher concentrations of the active ingredient and as a result can deliver better results. They also tend to be more lightweight. “A serum is a light consistency and texture that can penetrate deeper into the skin, whereas creams tend to retain on the surface layers of the skin,” says Petroni. “Most brands will put their active ingredients into the serum for this reason. Moisturisers have a more protective function whereas serums are more results-driven and can penetrate to their targeted skin cells.”

But stronger concentrations mean more irritation, right? Well, not necessarily. The good news is that there is a whole new wave of next-level retinol serums that work to boost the activity of retinoids, while containing hydrating and conditioning ingredients to prevent redness and flaking of the skin. 

If you don’t know where to start, check out some of these game-changing gentle retinol serums that’ll transform your skin, minus the irritation.


Medik8’s Retinol 3TR Intense works to improve the skin’s texture, tone and radiance, while reducing the appearance of fine lines and wrinkles. Containing 0.3 per cent retinol, this little guy is a great intro-into-retinol-serums product. It features climbazole – an ingredient that works to boost the activity of retinoids in the skin to give the power of higher percentages without the irritation. It’s also infused with squalene – a deeply hydrating ingredient that helps to restore the skin’s natural defence barrier.

jocelyn petroni - beauty crew 5 of the best retinol serums that wont make your skin freak out


A firm favourite of Petroni’s, this mild formula is perfect for first-time users of retinol. It lets you experience a range of anti-ageing benefits while increasing your skin’s tolerance to pure retinol. It features a unique delivery technology called Ultra-Reti Retinol, which enables pure vitamin A to be delivered to the target areas. Petroni says, “The Ultraceuticals Ultra A Skin Perfecting Serum Mild is a great beginner serum that visibly plumps and refines skin texture whilst conditioning the skin to tolerate vitamin A.”

jocelyn petroni - beauty crew 5 of the best retinol serums that wont make your skin freak out


Shani Darden’s Retinol Reform is a celebrity fave (just ask Jessica Alba, Rosie Huntington-Whiteley, January Jones and Chrissy Teigen) – and for good reason. It’s powerful and effective at tackling the signs of ageing, but it works gradually so as not to irritate the skin. In an interview with The Cut, Darden said, “I created my Retinol Reform cream to have a strong retinol with a moisturizing base so you don’t get the dry, flaky skin that sometimes happens with others.”

jocelyn petroni - beauty crew 5 of the best retinol serums that wont make your skin freak out


This medium-strength serum contains a two per cent concentration of granactive retinoid (granactive retinoid is basically a delivery system for the active retinoate ingredient) and is also a good option for beginners. It delivers all the same anti-ageing benefits (reducing fine lines, wrinkles, hyperpigmentation and acne), but it’s formulated with squalene, which offers lightweight hydration to prevent the skin from dryness and irritation.

jocelyn petroni - beauty crew 5 of the best retinol serums that wont make your skin freak out


Featuring a skin-renewing formula that combines antioxidants with a gentle amount of retinol, this serum is an effective way to start incorporating retinol into your regimen. It helps to promote a healthy-looking complexion while defending the skin against environmental damage. Paula’s Choice Skin Balancing Super Antioxidant Concentrate Serum with Retinol is a good choice for younger skin or those sensitive to stronger topical retinoids.

jocelyn petroni - beauty crew 5 of the best retinol serums that wont make your skin freak out

Words by Erin Docherty for Beauty Crew

Main image credit: @januaryjones


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